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It depends how good your reviews are.
Do you have a better chance of converting by tricking people into links than by pre-selling them with a review?
Only real way of checking this is a split test.
I probably should have explained a little better….
On my site I have links that look like:
[Top 3 Casinos]
[ Click To Go To Casino]
x Casino
y Casino
z CasinoThis is a menu which lists the top 3. In fact, wherever I have a link to a casino, I have ‘Click to go to Casino’.
I am curious if this is a good strategy… or if letting people figure it out on their own (like most sites I run into) is a better strategy. Since I put it up, I have had less clicks to the casinos… However, the signup ratio is better per click.
My site hasn’t been around long enough to know if this route is any better than the other.
kw
PS – I am not trying to trick anyone, though, or I wouldn’t have chosen the route that I did.
Good to see you didn’t take (much) offence. I’m a little blunt. OK, I’m just plain rude but it’s not usually malicious.
I think you will do better making it clear where your links go.
I also believe a well written trustworthy third party review will convert much better than a casino’s PR fluff splash page.
These both seem to suggest you should stick with the “click to go to X casino” setup.
Haha. I don’t take much offense at anything.
Yes… All our reviews are done ‘from scratch.’ We would never use casino fluff. I see a lot of that on the web and it is just too easy to see through. I doubt it converts well.
I will continue with the ‘Click to Go’ methodology as the conversion is good…
Thanks for the advice.
