CAP Euro – The whole schedule

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    Here you go – The whole schedule including speakers and parties – We will be emailing a final version of this to everyone registered next week as well as a full list of the weeks parties

    CAP Euro Schedule

    Thurs Jan 24th 2008
    Opening Party

    21:00 – late – Hollywood Affiliates sponsored Cap Euro opening party, the Affiliate program for, is thrilled to be hosting the opening night gala party at CAP Euro 2008. And you’re all invited!

    The venue for the night’s festivities is the famous Cafe de Paris (est .1924) located at 3 Coventry Street in London. The party kicks off at 9pm on Thursday, January 24th and will no doubt take us well into the night… or morning.

    Whether you’re looking to network with affiliates and program managers, you want to shake off some jet lag and join us for some friendly socializing, or even if you’re looking to simply dance the night away, this two story venue is the place to be and will have it all! Drinks, Music, Dancing and a host of hot HollywoodPoker girls to liven up the party

    Here’s our link to the e-vite where you can get on the guest list and RSVP

    Join us before the schedule events kicks off the following day, as this promises to be the ultimate party event of the Conference, done Hollywood style

    Fri Jan 25th 2008
    Conference and Expo day

    9:00 – Registration & Expo opens

    10:30-10:40 – Welcome and CAP update
    Lou Fabiano – Casino Affiliate Programs
    The Professor sets the scene for the conference proceedings. He will draw upon the past few months in the affiliate industry and provide a thoughtful insight into the future.

    10:40-11:10 – Evolving marketing strategies for a changing market
    Nicky Senyard – Income Access
    With the British government officially giving the green light for online promotion of gambling in the UK, land-based advertising and marketing opportunities deserve a second look by both affiliates and operators. The recent change in regulations means now is the time to revise and advance marketing strategies to maximize effectiveness and return in a new environment. This presentation will explore why affiliates should reassess their current marketing strategies by incorporating traditional marketing methods, and how merchants can support their affiliates to maximize the effectiveness of messages sent to consumers.

    11:10-12:00 – Superaffiliates Panel
    Jason ‘Wolf’ Rosenberg, Online Forum Challenge
    Roo Wright, BingoPort
    Jeremy Enke, PokerAffiliatePrograms (previously PAW)
    A Q&A with the affiliates that have supersized! What was the secret to their growth and how do they now manage their websites, marketing, operating systems in order to maximize their effectiveness and retain their size in the market.

    12:00-12:30 – Coffee Break

    12:30-13:00 – Legal Update Session
    Peter Wilson, Blake Tarlo Lapthorn
    What has changed for affiliates in the post September 07 gaming world?
    Now the Gambling Act 2005 has been brought into place, how will this affect the way in which affiliates operate and run their websites? Will the obligations of the operators change?

    13:00-13:30 – Social Networking and Web 2.0

    Neil Patel, ACS
    We are flying Neil Patel in from California to do an introduction to social networking. Neil is the CTO of ACS, a search engine marketing firm located in Orange County California. ACS is a full service firm that specializes in web strategy consulting, online marketing, affiliate marketing, and social media marketing for clients such as AOL, NBC, GM, Samsung, and HP

    13:30-14:30 – Lunch

    14.15 – 17.30 ASOP Semi Finals with FREE BAR

    14:30-15:30 – Panel of CEOs
    Mark Blandford, former CEO of Sportingbet
    Peter Nylander, CEO UniBet
    John Cargnello, CEO TST testing systems
    Malcolm Graeme, PKR
    Alex Czajkowski,
    The biggest names in the industry will join us to discuss their views on the future of the industry. This will be your chance to question the CEOs of the companies you affiliate for.

    17.30 – Day one of CAP Euro Expo and conference closes

    20:00 – 01:00 – CAP Awards
    Forget the Oscars, the CAP Awards 2008 are going to be one of the hottest events of the year!

    Hosted at the world famous Chelsea Football Club from 8pm on Friday 25th January 2008, the CAP Awards will be an extravagant evening complete with shot girls, professional entertainers and fire eaters, plus a few other things we’re going to keep schtum about….we don’t want to spoil the surprise!

    The programme includes a cocktail reception, sumptuous 3 course sit down dinner with a post dinner celebrity comedian and an after party of course! It’s also your chance to network with colleagues from around the world, rub shoulders with industry leaders, catch up on key industry issues and enjoy good food and entertainment.

    And let’s not forget the most important reason to get together: to recognise and celebrate the ongoing success within the online gaming industry. During the evening we will be announcing the winners of the 14 categories that you have been voting for over the past 8 months… who will walk away with a coveted CAP Award?

    Sat Jan 26th 2008
    Conference and Expo day

    9:00 – Registration – Expo opens

    11:00-12:00 – SEO Panel
    Jeremy Spiller, Whitehat Media
    Marcus Tandler – Creativity in Action
    Gary Beale – Sticky Eyes
    It was the highest attended session back in Barcelona (apart from the wonderful Doyle Brunson of course) so we’re doing it again. Come and hear from a panel of experts and learn some tips on great SEO.

    12:00-12:30 – Coffee Break

    12:30-13:10 – Special Guest Keynote:
    Brent Hoberman, founder
    We told you we wouldn’t disappoint! Brent Hoberman co-founded in April 1998, offering consumers airline tickets and hotel rooms to entertainment tickets and restaurant reservations. Since its conception has grown from a speculative entrepreneurial idea to a multiple market operator, matching 10 million subscribers to 13,000 suppliers. Come and hear firsthand how he did it and take home some tips and inspiration for your own websites.

    13:10-13:40 – PPC
    David Szetela, Clix Marketing
    An insight into the lucrative and successful world of PPC. How to make it work for you. Has it had its day or is it something you should be using?

    13:40-14:00 – The Importance of Domain Asset Management
    Albert Michaels – Moniker
    Details to follow

    14:00-15:00 – Lunch

    14:30 – 17:30 ASOP Final Table with FREE BAR

    17:30 – Day two of CAP Euro Expo and conference closes

    21:00 till Late – Rushmore Affiliates sponsored CAP Euro Saturday party
    The venue: Florindita, 100 Wardour Street, Soho, London

    If you went to the party in Barcelona that Rushmore sponsored with CWC you will know Rushmore can host an awesome party. Well they loved it so much in Barcelona they are back to put on a bigger and better party than ever before!!

    Rushmore Casino ( will be hosting an unforgettable party at London Soho’s Meza Lounge at Florindita. This will be a very “cool” lounge style party with plenty of space to dance, drink and have an amazing time – The venue itself is bang in the middle of Soho so arrive early and soak up the atmosphere in and around this fashionable district.. To gain entry to the party look for the ‘Golden Tickets’ that will be handed out at CAP London

    Sat Jan 26th 2008
    Sunday Session

    13:00 till late! The CAP Euro Sunday Session
    Venue: 17 The Arches, Villiers Street, Strand, London, WC2N 6NG

    Venue: 17 The Arches, Villiers Street, Strand, London, WC2N 6NG

    This year we will be invading one of the most traditional pubs in London. Situated underneath Charing Cross Train Station, just off London’s famous street, The Strand, Champagne Charlie’s is traditional styled Ale and Port House, with candle lit tables and sawdust covered floors.

    So what is the Sunday Session?

    The Sunday Session is a time when we can all let are hair down, relax and not worry about meetings, stands, suits or stress. What we do is hire a a proper traditional pub and lay on some hearty food as well some great beer and wine – In fact this pub actually serves all its beer and ale in proper pewter jugs!

    So come and Join us from 1pm to drink, network and chat to the colleagues and friends you’ve made over the past 3 days. We will be running a free bar from 1pm along with a proper British buffet!


    Alex – Question: if one doesnt go to the CAP dinner, can one still come to the after-party?


    Thanks for summing everything up in one place, Alex. :thumbsup:

    I’m looking forward to seeing everyone next week! :bigsmile:


    Hey Alex,

    I will definately be at the opening party on Thursday and Awards Gala on Friday!!

    It’s good to be back at CAP!! :hattip:

    See you soon mate.



    Is it ok if for some reason we arrive for registration in the afternoon rather than the morning?


    no problem – Arrive any time

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