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Kudos to him for coming up with a unique marketable idea/service and making it a success.
That being said I dont buy into the vlaue of pixel ads and havent purchased any myself.
I think that it worked (once) because :
1) It was an original idea …
2) Alex was very clever in that once he sold his first couple of $1000 he actually invested it all in off-line media and got the sotry picked up by nationwide print media … as being newsworthy.
As for the site itself … it’s a joke. Nothing to recommend it at all.
But for the next month or so it IS going to get very high hits …Still I don’t believe that the advertisers will get any value at all – not clicks from customers – not brand recognition – nothing.
The graphics are viewed as a whole … the creation of a million dollar kid .. rather than a site for serious clicking.
Well done Alex. Now wait for the plethora of copy-cat failures. We’ve already seen a couple of promos on this site.
:bored:
