May 19, 2012 at 3:54 pm
#824549
Member
To really build a brand you need give your visitors what they are looking everytime they visit (or almost everytime). Consistency is most important, just think about brands that you always use. You use them because you know they work. I eat at Wendy’s because I know their burgers are great and will taste the same anywhere. I buy HP computers because they have never broken on me. Consistency number one thing a brand needs.