November 7, 2008 at 2:28 pm
#785882
Member
Jackpotjoy has paid out large jackpots to both men and women. We find that our affiliates are marketing to both.
True, there has been (and probably will continue to be) a deliberate leaning towards the female demographic amongst certain bingo operators, but I think this is not as cut and dried as everyone suggests.
DioBach is right about Sun Bingo. However, ultimately, it’s up to affiliates who they market towards. As bingoadvantage points out, if you are a site owner, then marketing in a style directly meaningful to your demographic makes sense if you want to maximise your profits.