Gentlemen,
Here is how I see the UK market for the outfits I partner with :
Bet365 convert very well – and seem to have a one account system – so you get a share of all revenue.
The same appears to be true for EuroBet as I see a share across sports, games, casino and poker.
I’m don’t think that Ladbrokes actually give you credit across their different platforms if a customers cross converts …
I’m not sure about BetFred – as they do not give information at customer level – but I do get revenue across all portions of thier offerings.
Hope that helps.
:wavey: