It looks like the auction ended with no bids, but I’m not sure that this is too disappointing. The auction and the buzz around it probably more than paid for the time, effort, and eBay listing fee.
But I think this a terrific example of creative, guerilla, viral marketing. That auction on eBay had over 5400 visitors, and I would imagine that the article in Yahoo had a comparable number of visitors. And I would also imagine that a very high percentage of those clicked through to one of Jeremy’s websites.