I’m an posting from an affiliate manager position, so of course, I have a vested interest in bingo. But to answer your question about how bingo compares to casino revenue, I can tell you from our end that bingo is growing much faster than casino revenue.
To put it in perspective, bingo sites today are where the casino sites were in 1997. At that time, there were only a handlful of online casinos and there was tremendous amount of growth over the next few years. By comparison, there are now thousands of online casinos (nobody knows how many) and the market is much more “mature,” i.e., slow growing.
Now I know that flies in the face of many of your personal experiences with sending traffic to bingo sites, but I am looking at the bottom line that we see on our end. Overall revenues and profit at BingoHall.com have increseased dramatically over the past year compared to WinwardCasino.com, which is still growing, but at a slower rate.
I think the key to success in bingo is to build bingo-specific websites and communities. That has also been the key to success in the poker world as well.
If you don’t want to mess with building a bingo-specific site, try sending some of your slot player traffic to bingo, because about 50% of our revenue at the bingo sites come from slot players. We offer slots and video poker at BingoHall.com, in addition to bingo.
This post is not intended to “spam” our sites, I just wanted to give you some feedback from an operator’s point of view.