I speak with CasinoBlasters weekly. Coincidentally (or not), they’re my top performing program. Especially as it relates to player retention.
Now whether or not I talk to them weekly because they’re my top performer, or whether they’re my top performer because I talk to them weekly, I’ll let someone else make assumptions. Because I’m not sure.
But just as an experiment, I think I’ll try touching base with one of my other programs on a regular basis and see if the numbers don’t improve.