@JillO 240975 wrote:
Hey Scott… thanks for chiming in and sharing this info… Always super appreciated.
From your expertise, when it does come to Link Building, what would you say are your top 3 tips for iGaming affiliates to focus on to have the most successful go- especially in a post-Penguin setting?
1) Link Development is about relationships
2) Site wide Relevance is important not just page level
3) Location, Location, Location – stay away from sitewides, footer and sidebar links … they are easy to identify
4) Exact Match Anchor Text is on the decline … think Natural/Organic anchor text, Use URLs, Brand and Call to Actions more
5) Pages that link to you … SEO them
6) Design Chaos or you will get identified