@Matt PCUK 239615 wrote:
Hi, I’ve been running the site: GNF – Gambling Network Forums – APAT UK Team Champions 2011 for a few years without advertisers (aside from adverts for Poker.co.uk, which I also own).
However, with the imminent sale of Poker.co.uk, I’ve decided to accept other advertisers in it’s place. Earlier this year I added “advertise here?” banner spaces, and have received quite a lot of enquiries (mainly from casino companies, but also sportsbetting, bingo, and the odd poker enquiry – asking for “fixed price advertising” for 1 month/6 months etc).
How do I go about setting prices for a months advertising? (e.g. CPM * no. of thousand visitors * number of days advertising purchased?). Though what do I set CPM as? Is there a useful resource detailing industry averages etc?
Thanks
If your going monthly fixed then the norm i believe is 1000 per month fixed but they must make minum 3 months deposit ect.
in other words they can/t just advertise for 1 month for 1000, you may ask the option to ask for 3000 deposit if they choose to leave after 1 month they get 2000 back ect.