Let’s just say…..I could bring in 500 REAL MONEY PLAYERS to partypoker. I could definitely negociate the CPA right? How much should be the right CPA? $500 per player? I know the avg. player generates $30-50 a month. I could make more $ in the long run ($30x500playersx12monthsx2years would suprass the CPA mark) but I’m not certain if my players would play that much. What should I do? Take the PHAT check or….take the risk and do it for the long run?
PS Please do not ask me how I’m bringing the players…
Go for the long run. Look at it from Party Pokers perspective…..if you have these 500 players, why would you just do CPA? Is it because you doubt that they will be whales? Then why should Party Poker pay for 500 players who may or may not disappear within a month?
Long run is better. Even if out of the 500 only 1 sticks around, it’ll still make you more in the long run.
Now if you think the majority of these players are just going to be the standard bonus players hitting signups & reloads THEN CPA is obviously +EV because even if you have 1 big earning player, the 499 others will negatively affect your MGR.