I can only offer this advice; always pay closest attention to the bottom line. Does that program make you more money in your top spots than the rest at the end of the day?
Stay in touch with the rest of us and report when a program isn’t performing. It may help spot a pattern which is seldom hard to discern once you have some others to compare.
The best way to keep a handle on whether you’re getting treated fairly is to stay in touch with the people that visit your site.
even a few people can help you to catch programs that aren’t tracking or that aren’t giving you credit for residual income.
It has been admitted by the manager of one of the larger programs (or they used to be anyway) that anywhere from 5% to 20% of our tracking is lost.
Since that’s a considerable amount in itself (at least on the big end); it leaves IMHO little room for shaving which is why it is so apparent when it’s happening.
also beware:
Often a program will start out well and then you’ll see them fall off. This is because they wanted to get exposed to your player base, so you start out well and then they screw you.
One way to put a stop to this tactic that I have been trying to get others to fall in line with; is to put a small area on your first page that would start out with something like this
“Casinos not popular with the public”
“Casinos nobody stays at very long so avoid them before signing up”
if everyone adopted that policy these programs that like to follow the practice explained above; would think twice. A lot of damage can be done when a casino is noted on several or many websites as one to avoid. Especially when front page exposure is given. People remember and when it is seen on more than one site; it reinforces the memory and doesn’t take long before the effects are felt.
This would basically serve to counter-act any positive gain the casinos/programs would gain by getting exposed to so many player bases at one time. Yes they’d gain some players that would stay, but is it worth the players they are going to lose down the line by having all this bad publicity?
I think not. That doesn’t mean this would clean up all the corruption thats out there, but it would sure stop any intelligent person from using the above method as a way to get ahead at the expense of us affiliates.
Because this practice is becoming an out of hand problem we affiliates face; and so far there has been little done to counter-act the problem except that we affiliates DO take down their links of course; but that doesn’t stop the players we’ve already lost or change the fact that a large portion of your regular surfers will have been exposed to them by that point.
Seeing the casino on many sites adds credibility to their name. Seeing anything negative on your site about the casino does the opposite effect. Casinos know this and respect the implications.
up until now little is done to counter-act the problem so it remains a favorite way of screwing us by unethical people. We need to bite back and once we’ve done this once or twice, the “bait and switch” tactic will quickly fall into the past.
there’s my 2 cents.