Dominique, Professor, and others all have successful casino affiliate ventures – and there’s no magic trick or secret that will get you the big bucks in a month, or even a year for that matter.
Realities:
1. More and More people are entering this field.
2. More and More people with BIG DOLLARS are entering this field.
3. TRAFFIC IS YOUR LIFE BLOOD.
There’s nothing that can be done about realities 1 or 2; except offer casino affiliate program links at your site and hope a webmaster signs up and becomes a profitable “sub-affiliate”.
Reality 3 is where the work and effort comes in.
How do you get traffic in this business? As I see it (any veterans can reply to this if it is inaccurate)
1. Search Engines, Particularly Google.
2. Pay Per Click Search Engines.
3. EMAIL Marketing (Spamming, that is)
Getting a high enough ranking in a search engine to generate enough traffic to convert players on a monthly basis is a lot of work and requires time.
With PPC’s, you can be a little more proactive, that is, you invest X dollars and expect Y players to convert in to Z cash profit less your investment. Example:
Overture Keyword: “Online Casinos” $10 for first place.
Invest: $10,000, for essentially first place 100 times.
Convert 5 players of 100 page views.
Each player brings you $300 profit.
5 x 300 = 1500 – 1000 traffic buy = $500 pure profit.
If you want to be impetuous PPCs are the way to go. And many “Big Time” marketers are going this way because its easy to through their money around.
Ranking high in Google and other engines, on the other hand, takes time, reciprocal linking, tweaking code on your website, and a little luck. Check out the top 20 or so sites for keywords “online casinos”, “online casino”, or “casinos” to get the general drift.
Referback.com boasts that in Aug of 2002 it paid its top affiliate, code named “The Terminator” some $150,000 or so.
But don’t let the green fool you. Perhaps “The Terminator” lurks in this forum, and to he/she I say Congratulations…*note also referback does not post its top earners any more*
My thought is that The Terminator probably bought $100,000 to $120,000 in traffic, and reaped $20,000 to $30,000 pure profit.
In terms of investing, this isn’t a bad return…..The real question is: Can such returns still be had?
And, can the little guy still make off with some loot even if it takes him a year of so to get up in the competition?