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I couldn’t agree more. I’ve spent the last few months just focusing on a handful of sites. It’s just to much work to keep a large network of sites fresh. We have about 80 active sites and if I could find some buyers to pay fair value I would probably go down to about 10 sites at most while using the funds from the sales for content and SEO.
I do however think that just having 1-2 sites is very dangerous these days. Google has destroyed traffic for so many sites over the last year. If you get caught up in their storm you could be out of business overnight.
@fonzi 249807 wrote:
I do however think that just having 1-2 sites is very dangerous these days. Google has destroyed traffic for so many sites over the last year. If you get caught up in their storm you could be out of business overnight.
Though if you have a decent player base who play monthly you can ride out the Google mishaps. Least that what I’ve been doing lately.
I’m also very greatful my long tail serps are still ranking well. They didn’t get affected by Penguin, Panda etc etc, not like my main focus keywords. They unfortunately took a beating of which I’m just starting to recover from now.
If it wasn’t for these “long tails” which at one point were making up around 85% of my traffic, I’d be a lot worse for wear right now.
My answer here is simple…think about what the word authority means and you have it. I have one site because my authority on the subject shall not be questioned among several sites. To think that people believe that the days of having even whats called an SeO site are not #’d as well. Authorship and authority revolve around honesty and Google is getting smarter and smarter. The big G will find who owns what no matter what shady webmasters do to hide it and spread non-quality content like butter on warm bread. Not pointing this at anyone in particular btw. There is no doubt that focusing efforts on multiple sites is ideal if one could generate that amount of content, but as you guys point out, in today’s era that is a LOT of work.
Focus on one heavily, have 2 as backuips when google decides the main one no longer deserves a place :0
Over the years we have accumulated many websites but we have only 9 I consider high quality websites but the nice thing about hanging on to these aged websites is you may find yourself having a bit of time even if it is 2-3 years down the road to bring a few of them up in terms of quality and traffic.I have about 30 sites we put online 2007/2008 and never touched them until about 3-4 months ago .We do not get huge traffic on them but we do get a few players a year from them.
Having said that I got rid of 73 domains/websites last couple months as I knew there is no way i was ever going to have time for 200 websites to be developed .Definitely, though we’re currently coping well – we actually cut out a bunch of sites a while back. Focuing on fewer but higher quality sites is the way forward.
Cheers
@casinobonusguy 249844 wrote:
Having said that I got rid of 73 domains/websites last couple months as I knew there is no way i was ever going to have time for 200 websites to be developed .
As we used to do in the old days was buy up every domain we could think of. At one point I had over 500 domains. Most I’ve let slide. Though I do still have a couple which are going on 12 years old. I’m keeping those for a rainy day
I have always concentrated on one site. I have others, but they have been sitting there for a decade waiting for more attention.
I think authority is the most important thing with google, and I have always concentrated on that only. Steady as she goes.
@Dominique 249889 wrote:
I have always concentrated on one site. I have others, but they have been sitting there for a decade waiting for more attention.
I think authority is the most important thing with google, and I have always concentrated on that only. Steady as she goes.
Gaining if you like the respect of Google (authority) is of the highest value imo. It’s hard to achieve if your only relying on your site’s on page content. Not impossible but it certainly makes things easier if your part of a linking strategy which hasn’t changed for years.
I think Not . I have sites that I have not touched in almost 4-5 months and they still make new sign ups and are holding in the serps .2 of them even increased PR and I know I not do anything
@AussieDave 249890 wrote:
Gaining if you like the respect of Google (authority) is of the highest value imo. It’s hard to achieve if your only relying on your site’s on page content. Not impossible but it certainly makes things easier if your part of a linking strategy which hasn’t changed for years.
I am not a believer in linking strategies. I picked a few sites that were good at the time I came into the market, linked to them and let the whole thing be.
I believe that google believes in age when it comes to linking, also. When a few (handful) good sites link to each other in their infancy, and 10 years later the linking hasn’t changed and they are all well established in their niche, google likes that.
Pure speculation, I admit, but it is what I have done. And it seems to have worked for me.
I don’t really think there is any shortcut that provides any permanence in ranking. Permanent ranking requires permanent work for years, work on making the site a comprehensive resource.
It’s only one business model, but I have always thought it is the best for the long term.
Interesting thoughts Dominique.
I agree that it’s the right model. I disagree that link building is all natural though – in an industry as competitve as ours, we have to help the linking along at least a bit.
Well, it depends on how old your site is. Most people don’t have the endurance to wait for it – but if you produce good content and update it daily, in the long run you will feel the love.
Dom,
That is a great insight and I am in agreement that it seems the age of links (and domains) could have something to do with there overall strength. Why not factor that consideration into the algorithms? With online casinos being a competitive market as it is, imagine all of the linking that just comes and goes even on a daily basis. This makes your idea even more plausible. I will think twice before “i really don’t care” if a lesser site decided to delete my article. Seomoz say no, but there is debate and I am leaning to ….why not?
@Dominique 249924 wrote:
Well, it depends on how old your site is. Most people don’t have the endurance to wait for it – but if you produce good content and update it daily, in the long run you will feel the love.
Given there are only 24 hours in a day and people need to sleep, I don’t know how it would be possible to do updates every day even on the small number of sites you have.
That’s the cataylst of this thread, too many sites and not enough hours in the day
