Site Launch and Early Promotions

Hi CAP Community,

I wanted to ask those with both long-term and short-term experience for any suggestions on how affiliates new to the industry should go about promoting their new sites for launch. I’m new to this industry, but have some marketing experience outside the casino affiliate industry. I have a handful of affiliate accounts and a diverse blend of these accounts. I’m just about prepared to launch my interactive community platform. I believe an initial soft beta launch, with accessibility by invitations only, would be most appropriate for gaining feedback and evaluating responsiveness.

Is there any specific suggestions on how/where those brand new to the industry should move forward in gaining early traction and traffic? Any suggestions on how to gain social media followers early on? Are there any concerns that should be taken into consideration with early exposure? Any advice is welcomed. I hope this posts can be helpful to others in the same position as well. Thanks in advance!