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AspireGlobal launches – our fully licensed brand in Belgium

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    Pioneers of Online Instant Games Make a Grand Entrance in Belgium
    AspireGlobal extends its reach and expertise with the launch of

    March 7, 2012 (Malta) – AspireGlobal, operators of the largest number of international online sites dedicated to scratch cards and instant win games, announced today the launch of its officially certified Belgian gaming brand

    As one of the few online gaming providers whose products have been approved for use in Belgium, the new site is part of the company’s strategy to extend its reach and expertise across Europe – and to fill a need in Belgium for a “soft-gaming” brand.

    According to Adrian Bailey, managing director at AspireGlobal, “there are limited offerings in the market for players, but GrandGames is bringing something fresh to the table with its fun, innovative and easy-to-play instant win games.”

    Debuting with more than 20 titles and new releases planned for the near future, AspireGlobal predicts Belgians will come to associate GrandGames with “hours of exciting entertainment, great cash prizes and exceptional customer service.”

    But players are not the only ones who stand to gain from a safe and legal site that offers a wide variety of innovative games.

    “This is a chance for growth and opportunity for everyone involved,” continued Bailey. “By providing a brand regulated by the Belgian Gaming Commission, as well as localized, targeted marketing material, our affiliates have the legal comfort they need when planning their marketing campaigns. This means more players and better conversions for our partners, and increased revenue for the local economy.”

    The details of the specific outlets to be used during the campaign have not yet been revealed, but it was reported that advertising efforts would involve multiple media channels including television, web and print.

    About AspireGlobal:

    AspireGlobal, the marketing arm of the NeoGames Group, has been aiming since 2005 to provide fun, entertaining and innovative gaming products in a safe and secure environment.

    By combining technological know-how and extensive industry experience, AspireGlobal continues to provide the largest number of instant win gaming brands, translated in over 14 languages – making AspireGlobal the number one provider of online soft games in the industry.


    Adam Lerner

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