PROS :
Your layout is great – colours work well – and the site looks very good.
CONS :
The quality of the text does not match up to the quality of the site, it’s been written with a low informational and emotional quotient and feels like the writer is just trying to fill a space with a word count rather than actually holding an interest in the subject.
In my opinion this would result in a site that will attract initial landing from search engines but will convert poorly.