@societyofslots 246721 wrote:
I personally dont like your header, but other than that I cant see a problem.. The header to me is just too much in your face. And too big.
I agree with societyofslots on this. While I get the concept, the header image takes over the entire focus of the site, imo.
In so far as the theme question, I could go into a heap of details but to answer your specific question, some WP themes are SEO/CSS optimised and some are not. From pulling your source code, yours isn’t.
Does this make a huge different?
EG – Using the proper H tags placements etc etc imho does make a big difference. But they’re not going to cause much change if what’s contained on the page doesn’t match the keywords and phrases your aiming for. Nothing is going to help if one doesn’t match the other.
In so far as the overall presentation of the site, it doesn’t encourage me to hang around. IDK without sounding like an a$$ the site looks a bit this and that. Have a look around some of the other sites in the review section here and compare your WP with theirs is always a good way to get an idea of what is out there and what sites you are effectively competing against.
If it was me, I’d be looking for a nice premium paid WP theme which is more suited to an affiliate style casino portal. One which offers a structured lay-out for your home page slot posts. And, one which features up to-date bells and whistles etc etc.
The thing is Andy, traffic isn’t the key to making a decent income in the game. It’s the quality of each unique visitor which will make you dollars. One of my best sites averages 250 unique a day. That site produces up to 70 NDP p/m.
Yet I’ve had sites which produce over 1K in unique visits a day from generic terms and they can’t compete with these sign-ups. So don’t concern yourself with driving huge numbers to your site. Like content, it’s not the quantity that matters it’s the quality 
At the end of the day, if your not making a regular income month in month out after 2 years, and your updating/adding fresh content on a regular basis, then IMHO, something is amiss and drastically wrong.
Cheers
Dave
PS hard to really give you much feedback other than generic information because you’ve provided very little insight into your site specifics. It’s a bit like asking, how long is a piece of string?