@thebookiesoffers 241859 wrote:
nice one cheers
Hi,
If your new To PPC’s and when you get approved for Google AdWords and before you spend any money, be sure you understand the difference between: 1) Broad Match, 2) Phrase Match and 3) Exact Match. It will save you a lot of money. Also, learn how to use “negative” keywords.
The CAP has a video on 1) Broad Match, 2) Phrase Match and 3) Exact Match