As I understand it, google is secretly adjust it’s own rankings in exchange for more money.
Sounds like fraud!
When I search for ‘fighting fraud’ google gives me one ad with a link above it called “Why these ads”.
If we ever knew who google was favoring, the only thing we could do is click on ‘Block this advertiser’ – but if its not marked as an ‘ad’, we assume it’s the best choice – not the most profitable for google.
Seems that spoof video with Cutts was true after all!
But, make any headway – No.
More Link bait – For sure!
(seems to be more of a pattern over there at Search Engine Land)