@Rak 236912 wrote:
I think it will be business as usual, but maybe affiliates will need to look to see if they can position themselves well with customers and in the engines for when the US opens up.
The thing that programs in the US will need to be educated on, is that they will need affiliates and their networks to generate revenue.
Rak, you bring up some great points… Another element that folks need to prepare for… iGaming & Affiliate Marketing is a totally different “animal” than the mainstream space. Affiliate Marketers and Networks need to get schooled on the vertical as a whole and realize that the operation is very, very different when it comes to payment terms, tracking solutions/platforms and promotion.