I think with social media, if you have the right formula – you’re not likely to share it with the wide world.
But what I will say what works is – niche your niche. Get right into it.
Work it like a fan of whatever you are promoting… not a business brand.
Relate to your target market.
Know the times your viewers and target market are online.
and most important of all…
Grow your base of followers, fans, viewers – whatever you want to call them for each social media network.
If all you are doing is creating an account on social media network and posting articles and updates to it – it won’t go very far.