@Dendrite 226706 wrote:
Rather than looking at past earnings, I mostly look to estimate how much I think I will be able to get the site to earn by improving it, taking into account the following factors:
– Traffic
– Keywords it is being found for
– Age of the domain and of the site
– Content – must be well-written and original
– Domain name
– Genuine back-links (i.e not paid-for and unlikely to disappear)
– Potential to improve the site’s on-page SEO
I agree with you 100%. My group looks at the same factors.