#1 – your title tag is too short – up to 60 characters
#2 – your domain has sportsbook – use this as your main keyword phrase – eg. Online Sportsbook Sites – Best Online Sportsbooks etc. – also use it with your image alt tags
#3 – your menu might want to read Sportsbooks with Casinos, Sportsbooks with Poker Sportsbooks with Racebook
try the same with your other site