@webber286 215451 wrote:
1) Affiliate Banner Placement – Pay a set amount up front and we guarantee 2 months of exposure. Our affiliate code is tagged to the banner so we can track progress. If the banner converts well, we keep it up, if not, we drop it after 2-3 months.
I think there are some major benefits to this system.
1. Both Affiliate program and affiliate get instant positive results. Branding is of course of major importance for aff programs. And to offer a small fee for 2 months is a very cost effective way to get their brands dominating out there. For the affiliate it provides instant revenue stream that they can pump back into their site/s.
2. Gain trust together over a short time – Lets face it, we are riddled wih both affiliate fraud and program abuse as well as aff programs witholding payments. Just look around the forums and you will see this happen day after day….CPA fraud, programs ripping off affilaites. This helps to gain trust on both levels..
3. Increase relationship or Cut – What i mean by this – the aff program can get off lightly in terms of cost for advertising. They nly pay a small time fee for traffic, branding and if they do not like results they can cut out. Same goes for affiliate, if these placements do not convert they can stop after the 2-3 months..
The idea is when you start a campaign its hard to tell what will or will not convert. Some programs will some wont. Instead of trying to figure all this out and provide numbers of how many conversions, ect ect.. you can develop a good deal between the two parties…
Affiliates who will spend a good 4-8 hours or possible more doing work on reviews, banner uploads, linking webmastering will feel they made something for their time. While the aff program can guage the worth of site, and brand their sites..
Its a win win really and i think its a gateway for better future negotiations….
These Ams who come with 55 percent, 10 percent more high cpas ect are not what affilaites want in my mind – unless you own a site and are a super affilaite….I may be wrong!!!
But the option provided up top is a good middle ground… both sides win!!!
Steve