@Poker Dude 212976 wrote:
Great news for players, no doubt. However, legalization of the industry will be the deathknell for affiliates, as it will open the door for Las Vegas to go online, close the door to Operators outside the US, in the US, and change the landscape of affiliate marketing in this industry forever. My take is that it’s better that things just remain the way they are, at this juncture.
Seems to be a recurring discussion whenever the issue of legalization comes up. Why would Las Vegas ignore the affiliate industry when they would love to have the traffic that affiliates drive? Doesn’t sound like good business sense to me. Certainly the landscape would change, but this wouldn’t be the first dramatic change for our industry. My estimation is that the affiliate industry will continue to thrive, maybe commission percentages would be squeezed, but with an much larger pool of players to draw from it could still be a better environment for affiliates.