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Reply To: CPA or Revenue Share?

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#804398
Anonymous
Inactive

I agree with all that Gooner says; his approach is practical and realistic.

Personally, I like to mix it up. Although I prefer REV-SHARE over the long-haul for sure (using Gooner’s principles), I have several CPA relationships as well. Specifically, there are 2 vendors that only pay me only 20 % on REV-SHARE, and for those, I use CPA. Hence, although 80 % of those vendors that I promote are under REV-SHARE, the 20 % on CPA provide a different kind of cash flow for me, which balances the equation a bit, in my eyes.

Again, just one man’s opinion here…..bottom line, do the math as Gooner suggests; it should dictate your strategy. Create a simple spreadsheet, and perform some “what-if” scenarios…..you might find this to be eye-opening.

Good luck !