Email is definitely worth exploring – I havebn’t watched this yet but have a look at this session from London on email marketing http://www.casinoaffiliateprograms.com/events/captured/1/video/41/ We also have this session in Amsterdam on the first day:
13:45 PM Maximising the potential of email acquisition & retention campaignsThis session will look at the difference in successful acquisition and retention marketing campaigns and show you how to leverage your data to increase the returns from your email marketing. There will also be an opportunity to ask questions regarding key issues to the industry such as delivery, tracking conversions/deposits, campaign automation and a free ’email healthcheck’ and/or creative audit for all attendees.
Speaker: Alex Timlin, Communicator Corp