Dear Ziggy:
Congratulations! We’re happy to welcome you to the CAP Certified Affiliate program! Your site is now officially licensed by CAP for ethical marketing of online gaming.
The above was granted prior to any post by Alexross in this thread.
We should all try and remember that each of us address a different audience.
My Intro was professionally written and has been evaluated to be understood by people with no less than a Master Degree achievement reading skill level. This was done purposely to address professionals who generally are of considerable means for gaming purposes (and therefore avoid any issues of directing a site at children or young people). That is just simply targeting.
Because of the targeting nature of the site to such a specific audience, it is unfortunate that some people read it and cannot understand what is written – but that is the nature of targeting in the realm of gaming and SEO in general.
I don’t apologize for my audience (players) or children/young people that I try and protect.
That is the meaning of “ethical marketing” for which the CAP Seal was founded upon.
Happy New Year to all,