@ixian 186110 wrote:
Now was that so difficult. All I wanted was an explanation from you.
Man, you know how to rub someone up the wrong way.
This is an excellent thread, just for those that are interested – myself and a fellow SEO are running a test over the next two months as we believe Google are devaluing links that have keywords in anchor text. I do SEO outside the Gaming world and two sites that I regulary build links for got hammered in the SERP’s. Both experienced a massive drop of near 50 positions. This was no random algo tweak, it all happened on the same day with almost the same drop. The weirdest thing was that both sites still ranked on other keywords, just not on the ones we had been building around. This would possibly disprove the theory that G only penilises those sites that sell links.
With no explanation for G and not a great deal of evidence I am forced to conduct a test to try and get to the bottom of this. If this works you may be very suprised at how easy you could knock your competiton out of their primary keyword.
Of course it needs to be proven first 
Will let you know the outcome, as we intend to make results public.