Actually, this is not the first time this controversy has come up. A few years ago, sites were giving out “awards” left and right, which resulted in the programs posting the award emblem and giving a “link” with it.
The fact is that the chances of someone ready to purchase will click on that link are the same as the chance that I’ll click on another link when I go cnn.com or allrecipes.com etc. I do click on other links like that fairly often, so I figure the chances of a player doing the same are pretty good as well.
If a player does go to a competing site, they may well click a casino link from there also. That’s money, isn’t it? Now, if my only goal is to see a player gets what he wants regardless of where he clicks the link, I’ve accomplished my goal. However, if my goal is to make a sale, I’m so not happy about the outcome.
Bottom line, if I’m sure I won’t be happy with a player from my site, by chance, being “redirected” to a competitor’s site, I’d rather not giving them the opportunity to do so. Almost like paying to advertise for someone else to potentially make a sale.
That seems to be Luigi’s point, I think.