October 8, 2008 at 5:07 pm
#781755
Member
We also run on Playtech and have almost 50 games on our Instant Play Casino.
Our USP to differentiate us from other Playtech casinos howver is the Emerald Club – getting our best potential customers onto the VIP programme early in the customer life cycle and therefore driving loyalty & frequency.
Once they make it to Emerald VIP status that means we’re confident they will become good players over time and therefore allows us to offer them the best bonuses & cashbacks around.
That’s good for us, the players, and the affiliates! :wink-wink