Hi allfreechips,
In the past months we have dedicated more resources to our casino properties in order to improve acquisition and retention. Through the introduction of improved promotions (many trip giveaways to popular destinations), new games, better e-mail deliverability and improved player experience (mostly in the early stages of the acquisition process) we have managed to increase the overall profitability of our casino properties. This obviously translates to more players and money for our affiliates. Our plan is to keep investing in our casinos, and the next steps will be redesigning some of them.
I am not sure why your are witnessing a drop in conversion, but I am sure that there are some easy and simple things that we can test, including the introduction of new bonus codes (replicate the Casino Lux offer for Everest Casino for example), added prizes and more.
I apologize for keeping the answer very general. I wouldn’t want to discuss the activity in your account as well as my personal suggestions in a public forum, but you are more than welcome to contact me or Damian directly.
If you happen to be in Barcelona, please stop by our booth and I will be glad to discuss the different options.
Thanks
Itsik