Hi all,
I just posted this in the other thread I saw in the Affiliate Polls area.. without having seen others replies — which it seems I’m in complete agreement with ..
The main focus being on RETENTION .. which for us Rev-Share’rs is key (and to be fair I’m sure is also the Casino Operators best interest)..
Here’s my LONG .. reply copied and pasted..
Hey Marvyn,
Wow this is a tricky one but well I do remember getting a LOAD of signups before when the specific slot free spins (like 20 free spins on …. slot) thing was going on … I earn pretty good from them generally – power of numbers though most likely… more signups – more potential depositors ..
I’m not a massive fan of Non Deposit sign-up offers really – the free spins things where they must deposit to claim the bonus is fair and good though.
I think these days with so many quality forums out there – players are very ‘savvy’ on bonus terms and most will read up on deposit bonus terms (which of course if fair enough) so it has to be something competitive when they are looking to acquire the players in the first place..
Of course there’s always the what I’d think of as ‘true players’ who’s real main aim is to get the most play for their money – and if they win BIG then great – they will cash out and I’m sure come back.
For first deposit bonuses I found on a couple of programs the 400% (Buy 50 get 200 free for example) seemed to work well (despite the fair but high play-thru requirements), but also – as there have not been so many of these compared to 50-200% offers – all have worked fairly well – it’s just the 400% ones I often noticed more activity ..
Of course the thing to consider really is whether you’re just going for ‘new acquisitions’ (which I’m sure is a factor you as an aff manager are rated by), or good quality, repeat depositors.. and for repeat depositors.. which for us ‘rev share’ types.. (which I believe is all fair to the casino operators and us affiliates – we make money if they do etc).. then a reasonable sign-up bonus with regular bonuses seems to work well…
As a player myself I like the weekly promos (with the bonus account bit) – give me a bit of extra play but IF I win big I can still cash-out and lose the bonus bit if I choose to..
A good happy all-rounder I reckon would be 200% signup bonus + weekly bonuses (you could offer 20-50% on certain days of the week – 20% Mondays, 30% Tuesdays, 50% Thursdays).. perhaps – and see over a couple of months when you get the most 
Not maybe the answer you wanted cos, well for me there isn’t a specific one that worked so much better than others, but to keep the players (which is what I believe makes more money for the casinos and rev-share affiliates) – the ongoing option is better.. (or to be more ‘customer focussed’ – let them choose and claim even?) .. You could vary them and only offer the appropriate to what the casino considers appropriate.. (customised for various groups of players on some sort of criteria)..
I’m done babbling for now – hope it helps lol..
Cheers,
Geno/CC