Hello,
I am also new to this all, but have a background in design…
Your page is divided into 3 columns, but then you have all your banners and text spread haphazardly throughout, resulting in a confusing sight with nothing for the eyes to focus on or draw a viewers attention to. Perhaps if your page divides were made clearer, your page may become easier read and viewers attentions can be directed i.e. using background colour – don’t go crazy, choose one or two colours of similar or complimenting tones.
Also if you chose to keep your banners grouped together in one or two sections – just a strip at the top etc, this will help add order to your page. Any banners which you wish to draw extra special attention to can be then placed apart from these.
I hope this helps a little…
Julia,
Purple-Lounge