In some respects starting a portal today versus two years ago is probably a good idea…
If you are starting a portal today and targeting it towards Europe and Asia from start up then the players that you do acquire will be with you for the foreseable future You will not have wasted years building up a client base that is ripped out from under you. You also wont have an expense base that was established when times were good and is now a struggle to support.
In a sense most of us that are staying in the business are basically starting from scratch too. We have to build up a whole new client base, sites in new languages and we have to relearn where to target our traffic. So we might as well say we have new portals too.