Fortune Affiliates offer several earning models, on the 40%-60% rev share model the negative balance is carried over.
Whether this player is a big whale or a small fish.. $20000 negative is a lot of money and it might take a few months untill the player will lose it all back if at all. After all, you can never tell when a player quits on you.
How can I do now?
Stop promoting them?
handkey, this is a somewhat complexed situation. There are a few factors you might want to consider.
1. How long have you been promoting FA?
2. How did FA performed for you in the past?
3. How many new depositing players in avg do you send to FA each month?
4. How many other Microgaming programs do you promote?
5. How well does the other programs perform for you?
6. Assuming you will stop promote FA, do you feel the other programs will keep your income on a safe level {make minimum living at least}?
After answering those questions to your self.. Relax and think about your future steps.
If you have been promoting FA for at least 6 months or so and did okay, rest assured FA wouldn’t like to hear you consider dropping them. No serious program would like to hear about any of its serious affiliates wants to stop promoting them. Moreover, you have an interest of staying an active affiliate with them because they have proved their conversion potential with you.
So the first option is to keep them.. Ask them for a solution and see what they are willing to offer. That’s what aff managers are for.
If no resolution is found.. I would still keep promoting such a program in such situation but would give them the worst spots and wait to see if the player plays it all back and more.
If you have been promoting FA for a short while.. they will probably be less flexible on this as they can’t really rely on your past performance. On the other hand.. the same goes for your estimation of the program and both of you will not feel hard about it.
Talk to your aff manager, see what FA are willing to do about this and then basing on the factors you have simply decide what’s best for you.
Business is business, players always win and lose and even though it looks horrible now. You will get over it. Just relax, don’t be hasty and figure out your best next steps.
Hope that helps