Professor wrote:
Even prior to the laws MGM tried online gambling and dropped it because it wasnt profitable for them. The Atlantis group did the same. If Land Based Casinos ever do get involved in online gambling again they will not need or want affiliates.
How much money are you guys earning now from Land Based Casinos?
I disagree. BestBuy.com, Walmart.com, etc. have affiliate programs, yet no one makes money from their land based businesses. If an affiliate can bring them a new real money player at a lower price than it costs them internally to do it, then why wouldn’t they have an affiliate program? I remember reading once from PartyGaming’s financial reports that they spent an average of 221 dollars on marketing to get 1 new real money poker player. They pay an affiliate 65 dollars to generate a new real money player. That is a significant savings to their bottomline.