casinowahine – You dont always get what you pay for actually. Most people find web hosting via referals or search engines. Just because a hosting company is ranked high doesnt mean it’s the best.
There are hundreds of niche hosting companies who do a tremendous job.
You need to analyze your needs, then determine the things you need first.
Do you have dozens of domains that you want hosted accross different C’blocks?
Do you need php, mysql?
What are your bandwidth and hosting space requirements?
All these things factor in and the more you want the more its gonna cost.
BTW – I own a couple of hosting companies in addition to my marketing biz so I am not completely ignorant on the subject. Too often people pay for more than they need.