Hi PJ, welcome to CAP. I think you will find that many on this board serve in a pseudo-mentor capacity already by giving quality answers to posts like yours.
As for your estimates, it’s a little hard to tell if they are realistic or not without knowing your target market (ie: US, UK, worlwide, etc.), and without knowing your plans for marketing, and how much time you have to devote to this (being a student and all). So, I will assume you are marketing worldwide, plan on building traffic primarily via SEO and have 20 hours per week to devote to this. That being the case, here’s my suggested revision to your numbers.
A. Unique visitors. 200+ per day in one year for a brand new site is unlikely. Google could keep your site in the Sandbox for up to 2 years, meaning you will be relying on Yahoo, MSN, non-competitive keywords on Google and type-in traffic. Within one year, if you work hard at it, expect closer to 50 uniques per day.
1. The $60 number seems close enough. When I started, the research I saw was $200, but that seems a little high, so $60 is more like it. You will get the occasional whale that will bring in $1000 in a month, but most are smaller fish.
2. Yes on the 25% revenue share.
3. 6 months on average. This one is way off. Some players stick around that long, especially in poker and sportsbetting (longer in fact), but that’s a rarity for casino players. The average I’ve seen is about 1 month. You get some that stick around a long time, but most come in, deposit their money, loose it quickly, and move on to somewhere else.
Finally, take a look at the recent polls that show the real income of affiliates based on how long they have been around. That’s quite a good poll, and can give you some realistic revenue goals.