Condoning black hat techniques is like saying its okay to break into someones home and steal their possessions
Hi Simmo I understand your reasoning but here’s an alternative perspective.
The whole SEO game is quite like the body building industry. Where drug use is rifie. At first there were ‘natural’ body builders but they just couldn’t keep up with the body builders on steroids. Eventually everyone who had a hope was on them to level the playing field. This is all against the rules but it’s a matter of not getting caught timing your drug intake so when you take your drug test the traces of the drugs are our of your system.
We are all guilty of manipulating the search engines, does anyone link exchange because they have too much time on their hands? and every method from meta tags, to buying links was a drug to enhance our rankings.
This black hat stuff is just the latest drug – it has received extra attention because there’s a perception that black hat damages individuals where as white hat techniques doesn’t.
This is actually wrong – like in body building if you don’t rank in the top 3, you’ve lost.
It doesn’t matter whether someone has used white hat or black hat methods to knock you out of the top 3. You still get nothing either way.