Let some one else decide how much it’s worth and if it’s not high enough for you then keep it until you find some one that will pay what you want.
Regards,
Mark
http://www.focalclick.com
Agreed.
At the end of the day, the profit will be what likely determines the value in the main. There are other factors, but largely these are factors used to determine whether the site is likely to maintain/increase its revenue. Blacklists, SERPS, content, traffic etc etc.
With no revenue, the value can only be a finger-in-the-air “best offer gets it” deal. But with revenue there are ways of calculating growth and potential much more accurately. It also reflects on the quality of traffic – after all, 1,000 visitors looking for a good Microgaming casino are probably far more valuable than 100,000 visitors looking for a free Flash game to play.
I recently got approached to sell OGGS so I did a 12 month revenue spreadsheet and forward calculations for 3 years to see what it was worth to me, then presented a buy-out figure based on what I’d let it go for.
Cheers
Simmo!