1. The term “Players lapsed after 6 month” is viewed as predatory.
This can also be interpreted in a highly positive way for all affiliates. I say this because, once players have been marked as “lapsed” and removed off the ReferBack database it means that these players can be “re-acquired” by ANY affiliate. So please understand that there is a glass half full view to this too.
Most players that leave for 6 months probably will not come back.. However high rollers do take those type of breaks.. So basically you are saying give up lifetime of a high roller player
To ensure that the CPA is paid only on legitimate traffic from affiliates and not traffic that is simply designed to gain the affiliate CPA revenue with no value to the casino. This would be highly damaging to Referback’s client’s and is not be a viable business model.
It was your idea to do CPA deals, now you are saying you can’t trust CPA deals..
An attempt to reduce the risk of abuse to ReferBack by Affiliates sending poor or fraudulent traffic to our merchant sites. That said, in a revenue share scenario that risk is lower and some affiliates may lose small levels of income as a result of not being attributed commission from the 1st successful purchase.
My concern is, how can we trust a program that obviously can change players from the backend not to map to us… I assume the player will never map to us, until you feel like it.