Hi there,
first you need to build a website, or find someone to design one for you inexpensively.
Then you need to visit places that teach you how to optimize for search engines.
Without a real site you cannot get into a search engine. Just linking your domain to Blackjack Ballroom will not allow you into the search engines.
Then once you have a site and are listed in the engines, then you can spend some money on advertising.
The domain name is nice, so now you need to find Blackjack related content.
If you want, you could buy traffic for the site as is and it will all go to Blackjack Ballroom. I don’t think that works too well though.