Hey Brian,
No offense taken.
I just didn’t want everybody to think Bingo Hall sucks. 
You are right … lots of webmasters are having trouble making bingo work. It’s also true that one bingo site will work well for one webmaster, while another webmaster will get no results from the exact same bingo site.
Lou has asked me to write an article for CAP on how best to promote bingo. I am working on that now and hope to have something posted in the next week or so.
It’s definitely a different animal than promoting casinos. I’m collecting some good examples of stuff that works for other webmasters and I will be posting it online soon.