bb1webs, I couldn’t agree with you more.
Casinos that cheat their affiliates are slitting their own throats.
As I have posted in another thread on this board, you make more money on the Web by cooperating with each other rather than seeing other sites as an “enemy.”
I don’t understand why any legitimate online casino would deliberately cheat the webmasters that send them traffic because they will lose more money in the long run than they might be able to make in the short run.
An affiliate relationship should be a win-win situation. The more money the affiliate makes, the more money the casino makes.
I don’t want to sound too “spammy” here, but as the Affiliate Manager for Winward Casino, I am specifically looking for webmasters like yourself you treat their sites as a real business and expect to get a return for your efforts. I prefer quality over quantity. Other casinos take a shotgun approach to affiliates. They try to recruit as many webmasters and possible and milk them for all they are worth. If a few webmasters get upset, they don’t care because “there are plenty more where they came from.”
Our strategy is a bit different, because for the first few years that Winward Casino was online, ALL of our players came from our own paid advertising. We did not have an affiliate program of any kind. Even today, a large percentage of our business still comes from our own paid marketing efforts. So we know the value of working hard to get traffic and making sure that the traffic converts. That’s why we really appreciate our affiliates, and we are happy to reward our successful affiliates for their efforts.