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View CAP Offers Puts the Brand on Ice to Slam Home a National Hockey League Sponsorship Deal

Miami, FL (Marketwire) Thursday, December 31, 2009 – announced today that it has inked a deal with the National Hockey League’s Calgary Flames that will deliver a slamming presence for the leading online poker site’s logo and brand at the Pengrowth Saddledome throughout the month of January.

A highlight of the sponsorship agreement will see the free online poker site’s logo debut on dual Rinkboards at the Flames home arena when the Alberta team bursts onto the ice to take on the Toronto Maple Leafs on January 2nd, 2010.

To celebrate the Calgary collaboration at not just one, but eight home games during the month of January, is giving U.S. and Canadian players a shot at earning one of four pairs of prestige tickets to attend the NHL match up between the Flames and the Ottawa Senators at Pengrowth Saddledome on March 11th.

To be in the running to score a pair of seats at the Flames March 11 home game, players can participate in one of eight daily online poker satellite tournaments, where the top 100 players from each qualifier win a seat into a Sunday Main Event scheduled for 15:00 ET.

Starting from this Sunday, January 3rd, the Texas Hold ‘em satellites take place every Sunday through Saturday throughout the month, at intervals of every three hours from 6am until midnight. Each Calgary Flames Main Event awards the winner with the top prize of two tickets to the Flames Vs Senators game, plus $1,000 cash for travel expenses.

An additional pair of tickets to the luxury hospitality suite at the Flames V. Senators ‘face-off’ will be given away on location at one of the eight home games. The random lucky in-arena winner will go head to head on the Jumbotron with a pre-recorded Phil Hellmuth in a hockey-trivia game of “Truth” or “Bluff”. If the challenger can beat the Poker Brat at correctly guessing which facts are true or false, then the tickets are theirs for the taking.

UB has netted the month-long sponsorship of the Calgary Flames in the 2009-10 Season, a year in which the Flames celebrate their 30th anniversary. The deal seals a partnership between the two camps that genuinely share a passion for champion competitors and a respect for the sporting ideal.

NHL fans can watch all the excitement and on-the-fly action of the Calgary Flames/ pairing on either CBC, Rogers Sportsnet or TSN. Check local TV guides for details.

Further details about the leading free play online poker site and its daily tournament and promotions schedule can be found at

Raise. Stack. Own.
Built for the aspiring poker player, offers top poker rewards, optimal tournament structures and fast-paced action games in one of the largest online poker communities in the world. Players can download the free poker software, play in free ring games and tournaments, plus meet and chat online with Phil Hellmuth and other Team UB pros to learn and enhance their playing strategy. UB provides the best poker games available on the net as part of the CEREUS poker network.

For further media information, please contact:
Kathryn Farrell
PR Manager
Cell: +506 8323 5991

For details on the poker affiliate program, click here.