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Rise of the Celebrity Endorsement

[caption id="attachment_35978" align="aligncenter" width="282" caption="Jackpotjoy's Barbara Windsor"][/caption] For a long time, it seemed that celebrity endorsements were for big brands and big budgets. That isn’t to say that brand ambassadors like Pokerstars' Rafa Nadal, 888’s Shane Warne and Jackpotjoy’s Barbara Windsor come particularly cheap, but there are other options out there. In recent years, this…

Social SEO for the Asian Market: AAC Recap

At AAC 2013, I covered basic to intermediate SEO techniques for the search engines, Baidu and Naver. With Baidu having the majority market share in China and Naver dominating the South Korean they have become key areas in Asian search. The Asian market is becoming more and more enticing as the western space becomes increasingly…

Bulgaria Blacklists William Hill, PokerStars Domains

The Bulgarian State Gambling Commission (BSGC) is adding a new batch of operators to its collection of blacklisted domains. The latest names to make the include some big name brands including William Hill and PokerStars. Bulgaria's blacklisted domain count now stands at 48 as the Eastern European country is flexing its newfound regulatory muscle. The…

PokerStars Appeals Atlantic Club Ruling

PokerStars is not letting its bid to purchase the struggling Atlantic Club casino go down without a fight. The online poker giant's parent company, Rational Group, is appealing the New Jersey Superior Court ruling that killed the transaction just weeks ago. Rational's appeal is heavy on the legalese but is mostly centered on the state's…

PokerStars’ Mark Scheinberg Settles with DOJ for $50M

[caption id="attachment_34732" align="alignright" width="200" caption="PokerStars CEO, Mark Scheinberg"][/caption] PokerStars CEO Mark Scheinberg is set to shell out $50 million dollars to the US Department of Justice for violating the Unlawful Internet Gambling Enforcement Act (UIGEA). The settlement is being described as both a, "full and final settlement," but not as an admission of guilt by…

PokerStars' New Jersey Deal Not Done Yet

PokerStars' troubled bid to purchase the Atlantic Club Casino may not be dead just yet. Yesterday afternoon a New Jersey judge granted a temporary restraining order keeping the casino owners, Colony Capital, from pulling out of the deal. After PokerStars missed a licensing deadline last week, Colony backed away from the $15-$20 million deal. That…

PokerStars' Atlantic City Bid in Jeopardy

[caption id="attachment_33865" align="alignright" width="259" caption="The Atlantic Club, one hot property."][/caption] PokerStars' controversial bid to purchase the Atlantic Club Casino in New Jersey is in jeopardy after the company missed an important licensing deadline. According to published reports in the Wall Street Journal and EGR, Pokerstars' deal with the Atlantic Clubs' owners hedged on the company…

Best Mobile Poker Sites 2013

Poker Stars Mobile What else would you expect from one of the world’s largest online poker networks? This top, Apple-based mobile poker app supports iPhones down to the 3G S and late-model android devices.  The app also provides coverage of major events, including the European Poker Tour. The app even addresses US players, "PokerStars does…

AGA Opposes PokerStars NJ License

[caption id="attachment_32852" align="alignright" width="281" caption="The Atlantic Club Casino in Atlantic City"][/caption] The American Gaming Association (AGA) is attempting to block PokerStars' attempts to purchase the Atlantic Club Casino in New Jersey. In a brief filed with the both the New Jersey Division of Gaming Enforcement and the Casino Control Commission, the AGA said granting the…

PokerStars Testing Facebook Social Poker App

PokerStars is dipping its toes in the social gaming market with a new Facebook poker app called, PokerStars.net for Facebook.The new app is designed to work in conjunction with the company's free-to-play site PokerStars.net. PokerStars.net for Facebook is designed as a social game with chat, virtual items and most of the bells and whistles social…