January 26, 2010 (CAP PR Wire) — InTouch Gaming (www.intouchgaming.co.uk) the B2B poker CRM specialist, today announced the signing of 5 new partners to its books since launching four months ago in October 2009. InTouch Gaming has agreed deals with The London Evening Standard (the UK’s leading city newspaper www.standardgames.co.uk), 3 established European poker operators – Poker.co.uk, Poker Galaxy, and MrPoker.com – as well as a new site due to launch in February focused on the BritAsia community, Desi Poker Nights.
Each operator has agreed terms to take advantage of InTouch Gaming’s various unique poker CRM services including its player portal, statistical trackers, customised promotional systems and interactive educational tools.
Alistair Craxton, Head of InTouch Gaming, said: “We have been working very hard behind the scenes in order to develop a top class offering for businesses looking to maximise player values. We are delighted to be partnering with these fantastic companies and have developed individual agreements with each one enabling them to pick and choose from the various packages we offer. Our flexible approach has allowed some partners to take a fully managed solution, whilst others are taking up one or two of our services. We are all looking forward to long and prosperous partnerships.”
About InTouch Gaming
InTouch Gaming is the independent B2B arm of Gaming Media Group. It specialises in poker CRM and provides a range of services in order to support online gaming activity.
About Gaming Media Group
Gaming Media Group won ‘Rising Star of the Year’ and was shortlisted for ‘Poker Operator of the Year’ at the 2009 EGR Awards. Its other subsidiary businesses include The Poker Channel, PokerHeaven, CasinoJoy, BingoJoy, and BlackjackHeaven.